The reason you're fail activation, from your root picture, more than one copy of Office version install. This the reason fail on activation.
Control panel Uninstall all office program you have.
Download the above Office 365 Pro Plus zh-CN version from Microsoft.
Then open the image, Inside Office folder, choose X86 or X64 Office version to install.
After Installation, C Drive,put office 365.cmd file inside the Office 365 Pro Plus folder, run click, run with admin right. Done.